PDC4S:\2018-2\Strategyzer - Mastering Business Models\5 Getting Focused On the Customer

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1.1 Introduction to the Value Proposition Canvas11/2/2019 8:23 AM
1.2 The Value Proposition Canvas11/2/2019 8:23 AM
1.3 The 10 Characteristics of Great Value Propositions11/2/2019 8:23 AM
2.1 Watch Clayton Christensen Explain the11/2/2019 8:23 AM
2.2 Customer Profiles Jobs11/2/2019 8:23 AM
2.3 Customer Profiles Pains11/2/2019 8:23 AM
2.4 Customer Profiles Gains11/2/2019 8:23 AM
2.5 Illustration The Customer Profile of a Spotify User11/2/2019 8:23 AM
2.6 Sketch Out the Profile of One of Your Customers11/2/2019 8:23 AM
3.1 Value (Proposition) Map Products & Services11/2/2019 8:23 AM
3.2 Value (Proposition) Map Pain Relievers11/2/2019 8:23 AM
3.3 Value (Proposition) Map Gain Creators11/2/2019 8:23 AM
3.4 Illustration The Value (Proposition) Maps for a Spotify User11/2/2019 8:23 AM
3.5 Title Sketch Out the Map of How You11/2/2019 8:23 AM
4.1 Do You Have Fit Between Your Value11/2/2019 8:23 AM
4.2 The Fit Between the Value Proposition11/2/2019 8:23 AM
4.3 Put Yourself Into the Shoes of Jigar Shah, the11/2/2019 8:23 AM
4.4 How Jigar Shah Changed the Solar Energy Industry with a Great Value Proposition11/2/2019 8:23 AM
4.5 In B2B You Should Distinguish Between Different Customer Types11/2/2019 8:23 AM
4.6 Selling Through Intermediaries11/2/2019 8:23 AM
5.1 How the Strategy Canvas Allows You to Map & Compare Value Propositions11/2/2019 8:23 AM
5.2 Step 1 Map your Customer Profile11/2/2019 8:23 AM
5.3 Step 2 Prioritize Jobs11/2/2019 8:23 AM
5.4 Step 3 Transfer Jobs to Competitive Factors on X-Axis11/2/2019 8:23 AM
5.5 Step 4 Map Your Value Proposition's Performance11/2/2019 8:23 AM
5.6 Step 5 Map Your Competitors' Value Propositions11/2/2019 8:23 AM